On my to-do list forever has been the need to get my email lists organized so that I can stay in contact with my customers, my crochet students, and my blog subscribers. And, I haven't wanted to say it, but the newsletter has been sitting and gathering dust, and I really want to get that up and running again too. So, I went in search of a mail list service that will meet my needs and not cost too much (ie nothing!).
Well, I think Mail Chimp is the winner! It so far meets my 3 criteria: cost (it's free up to 2000 addresses and 12,000 emails per month), ease of use, and cuteness. I really like companies that have a theme and a personality. They don't take themselves too seriously, but they do provide a serious product and service. They are user friendly for us non-techies, and they offer lots of options, starting with free but then with reasonable add-ons (hey, I'd be glad to start paying if I end up with more than 2,000 followers!)
So far, I figured out how to import the lists of emails that I had already organized in Outlook. Oh, I also like the fact that they have a lot of free guides and resources targeted to specific things you want to do, like send out a newsletter. And, they even have a guide for Etsy sellers. We'll see if this all actually works, but so far so good!